Become a Social Media Superstar

Part Two: Managing Content

Before we dive into content management tips, let’s talk about your brand voice. When you communicate as your page, you aren’t speaking as an individual—your voice represents your group, the IU Alumni Association, and Indiana University. Think about how you want your fans to feel when they engage with you.

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Give the Gift of Membership

We’ve added 12 member referrals and 3 new participants to the ALL IN membership challenge since last week. Welcome Christine Plantenga, Brett Benyo, and Nicholas Gray! We now have 54 memberships on our leaderboard. Keep them coming! A great way to get started with the challenge is to purchase a gift membership for someone you know. IU Alumni …

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Solidarity in the Face of Disasters

It’s been a hard week for many in our alumni network, and we want you all to know: we care, and we’re here for you.

heart-IUA powerful and deadly super typhoon has devastated the southern provinces of the Philippines. Closer to home, deadly tornadoes struck in Illinois, Michigan, Kentucky, Ohio, and in Indiana over the weekend.

Surely, we are all affected by these tragedies to some degree. Our thoughts and support are with all of our IU family members most directly impacted. Please reach out to me or others here at IUAA if we can be of assistance.

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Storm Relief at IU Kokomo

Many Hoosier fans were gearing up to watch the IU men’s basketball game on Sunday afternoon while others sought cover as severe storms swept across the Midwest. A member of the IU campus family, the city of Kokomo, was hit especially hard with a 10-mile long tornado touching down, destroying about 50 homes and injuring more than 30.

As an IUAA staff member that travels the state of Indiana (I visited Kokomo just last week) and a fellow Hoosier, my heart goes out to this community.

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Become a Social Media Superstar

Part One: Creating Content

So, you’ve been charged with managing your IU chapter or group’s social media channels. Sure, you have a personal Facebook page. Maybe you’ve even tweeted a funny quote or two. But hashtags? Groups? Grumpy Cat? You’re just not sure how to make the most of this thing.

First, breathe. This is Facebook—not the Final Four. It’s fun, and it can be an effective form of communication and engagement. We’ve heard your questions, so get ready for answers.

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Another Special Weekend in Bloomington

We’re coming off a great weekend in Bloomington! A big thank you to our volunteers on the Executive Council and Board of Managers who joined us this weekend for meetings and so much good discussion. Thank you! We also celebrated our Distinguished Alumni Service Awards (DASA) this weekend in a beautiful ceremony in Alumni Hall. …

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Return of a Big Hit!

Last year, IUAA introduced the Game Watch in a Box program to you, our valued volunteers, and it was a huge success!  Boxes were sold to chapters across the country to help provide some additional Hoosier spirit at game watch events. We received some great feedback from many of you which allowed us to make …

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#GivingTuesday + IU + You

This year, on Tuesday, December 3, IU will participate in the national day of giving called #GivingTuesday. Giving Tuesday is a national campaign to make the Tuesday after Thanksgiving the philanthropic equivalent of Black Friday or Cyber Monday. It is an opportunity for IU alumni to collectively make a difference. We invite you to join …

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Are you ALL IN?

  We’ve added six member referrals and two alumni volunteer participants to the ALL IN membership challenge since last week. Welcome Lewis Jones and Anne-Marie Farrow! As of Nov. 4, 2013 we have 37 member referrals. We need your help to get to our goal of 1,660 by June 30, 2014! Don’t forget, we are …

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NCAA Compliance Affects Us All

Greetings, Volunteers: Our friends from the IUB Athletics Compliance Office – Briana Fields, Andy Humes, and Brendan Armitage — came by two weeks ago to tell us all about NCAA compliance.  It’s interesting stuff, truly, even for someone like me who knows more about Bach than basketball.  If you don’t think it applies to you, …

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